The Trade Centre Wales have once again signed a sponsorship deal with The Ospreys for the 2011/2012 season after a period of inactivity. The new sponsorship deal sees The Trade Centre Wales logo covering the majority of the back of the shorts, a quirky position that has become known in Ospraylia as the ?Bunny Bob?. An off-the-wall idea that lends itself well to the TCW marketing strategy that includes characters such as Trevor and his cohorts. The partnership was rekindled in late October when TCW approached the Ospreys with what seemed an outlandish idea.
However, both parties have a long standing relationship that spans many seasons and happily the alliance was formed once again.
Forget David vs Goliath, this is more of a case of Goliath and Goliath. The giants in regional rugby joining forces with the giants in the regional used car marketplace.
In a statement TCW Chairman, Mr Mark Bailey said, ?We are very happy to be working with The Ospreys again. We have reignited what was a very successful relationship and look forward to a mutually productive season moving forward. The Ospreys ethos is of the same ilk as ours, which was a deciding factor in our considerations to associate ourselves with an equally forward thinking partner. We are proud as always to lead the pack (excuse the pun) when it comes to the positioning of our logo.